Efforts To Promote Tourism, Ready When Vietnam Is Open To International Guests

Although Covid-19 pandemic causes many obstacles to tourism promotion, according to Vietnamese Ambassador to Kuwait Ngo Toan Thang, the Embassy still strives to promote the country image to prepare for time Vietnam reopened to welcome international tourists installation.02 / 6: 59 South regions to promote tourism directly to the Kuwait people at Avenues Mall held in 2018 and 2019. (Source: IDE: Vietnam in Kuwait) Xin Ambassador said the potential to attract Kuwait tourists to Vietnam? Gulf and Kuwait countries in particular are rich countries with the world's leading per capita income. Kuwait people There are habits and needs to travel huge, especially in the summer to avoid the desert heat up to 50-60 degrees Celsius is notable that Middle East and Kuwait tourists are "quality" guests. , capable of paying high, tend to prioritize selection of luxury services, shop for luxury items when traveling abroad

. With a population of only about 4 million people, but according to The statistics of the World Bank, every year Kuwait people spend about $ 13 billion for tourism (the total number of GCC countries is over 66 billion USD). In recent years, in addition to tourist destinations Tradition in European countries, Kuwait people are tending to learn and explore new tourist attractions in Southeast Asia such as Thailand, Malaysia, Indonesia and Vietnam. In that country, countries like Thailand , Malaysia and Indonesia have been very successful in attracting tourists Kuwait
Rieng Thailand annually welcomes about 70,000 passengers. In that time, the number of visitors to Vietnam is very limited, only about 700 guests / year, wear Although most of the Kuwait visitors after traveling in Vietnam, when talking to us, all have a very good impression with the tourist destinations as well as Vietnamese people. Vegetation is a barrier Making the number of Kuwait tourists to Vietnam have not been as expected? Kuwait also tells us Halal food is not an obstacle because Vietnam is very available Production (All seafood is Halal Food - Food Standards of Muslims) and many Kuwait people do not necessarily eat Halal. Wu Toan Thang Ambassador greeted the governor of Al-Ahmadi , Kuwait and promotion of Vietnam tourism. (Source: Vietnam Embassy in Kuwait) has many reasons for the number of tourists in GCC in general and Kuwait in particular are limited. The geographical distance is quite far away, the two sides do not have direct flights and products Tourism products are not diverse enough ... are also obstacles. But according to us, the biggest cause is now limited in the depth and paper promotion in this market
Malaysian Ambassador Sharing, to get the number of more than 8 thousand guests per year (before the translation of Covid-19), Malaysia has spent hundreds of thousands of dollars for the promotional campaign "Malaysia - Truly Asia" in Kuwait many years ago. The Indonesian Embassy in Kuwait periodically organized trips to visit Indonesia (due to the entire Indonesian side) for journalists, travel companies and bloggers specializing in Kuwait tourism to promote tourism Arriving in Indonesia. In the past few years, in Kuwait is also absent from the promotional programs to be taken by Vietnam and in the depth of Vietnam, while the Embassy's efforts with a narrow funding source and the number of limited staff can not meet the needs of the Embassy. How have the Embassy of promoting Vietnam? Notice the potential Kuwait's calendar is huge, the Vietnamese Embassy in Kuwait has implemented many new and innovative activities to promote Vietnam's tourism images to Kuwait people. The Embassy has built a social networking The Embassy on Instagram to promote, regularly updates Vietnam's travel photos. Name, Embassy coordinates with ITL World travel company, Emirates Airlines in Kuwait and Viettravel Company Male held 2 tours for two trees written about Kuwait's voice tourism to own a large number of followers, Fatima Al Mattar and British Hani Al Mousewi, together with Vietnam to promote Vietnam tourism Through communication channels and social networks, in 2018 and 2019.Nay after ending the trip, articles, images introduced fish c Vietnam tourism products are widely promoted on Instagram social networks in Kuwait, the number of followers of 2 bloggers as well as the trace of the Instagram page of the Embassy also increased significantly. Can say, this is a form Promoting popular, effective in the Middle East, because the Kuwait people mainly use Instagram social networks and hardly use Facebook. At the same time, the Embassy also cooperates with Emirates airline in Kuwait and Trung City Tourism Promotion Center. Ho Chi Minh successfully organized the trip to learn and survey Vietnam for Kuwait tourism companies and attended the International City Tourism Fair. Ho Chi Minh (ITE HCMC) 15th in September 2019. This is a special trip, by most great

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